Engaging Video Storytelling is the goal. Unfortunately, many videos fall short.
In some cases, the story topic fails to interest viewers. Or the topic interests, but the story starts slow. Viewers don’t have the patience to stick around.
In the example accompanying this short article, you’ll see my comments at the bottom of the screen.
Look for opportunities to apply the takeaways. They’ll serve your well if you’re a multimedia journalist or marketing your company. After all, every business has a story. Ideally a story that’ll set you apart from competitors.
Engaging Video Storytelling: Takeaways
Start with an interesting subject.
Use your most engaging video.
Use tight shots when appropriate. They make an impact.
Start strong, since viewers don’t have patience to stick around.
What’s Your Story?
Tell your story with the power of video. Use it on your website. Share it with prospects. Let me put my three decades of video storytelling experience to work for you: bob@kaplitz.tv.
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